Amazon & Flipkart Mount Full-Scale Quick Commerce War, Targeting 300+ Cities

Amazon Now—already the fastest-growing business unit for the company in India—is targeting 300 cities and offering 25% cashback on first orders, while Flipkart Minutes has crossed 1,000 micro-fulfilment centres across 130+ cities. For builders in q-commerce, logistics, or D2C: the entry of two cash-heavy incumbents will compress margins on dark-store density and force a re-think on what defensible differentiation actually looks like.

Source: CNBC ↗