OpenAI launches ChatGPT ads in India for free logged-in users

OpenAI has launched ChatGPT advertising in India targeting logged-in adult customers, while Plus, Pro, Business, Enterprise, and Education subscriptions remain ad-free, with WPP and Omnicom as first agency partners. The ad tier creates a new revenue layer in India at scale—SaaS builders should expect AI-assisted content and copy-gen tools to face margin compression as OpenAI monetizes free tiers.

Source: ET Tech ↗