Sugar Cosmetics Raises ₹144.5 Cr from A91 Partners at ₹755 Cr Valuation

Sugar Cosmetics raised ₹144.5 Cr from existing investor A91 Partners at a ₹755 Cr valuation, with early investors seeking steep-discount exits as the company faces continued pressure on revenue and profitability. D2C beauty's profitability crisis is real: even once-celebrated brands are raising at significant downgrades—builders should assume DTC margins are permanently compressed unless they own supply chain or solve unit economics through vertical integration.

Source: Entrackr ↗