Consumer
Kuku FM Parent Clocks ₹1,484 Cr Revenue, ₹89 Cr PBT in FY26; Spends ₹1,100 Cr on Marketing

Kuku Technologies (audio/video content platform Kuku FM) saw operating revenue surge 6X+ in FY26 to ₹1,484 Cr, turned profitable with ₹89 Cr PBT, while spending ₹1,105 Cr on marketing and advertising. Consumer audio/video builders should note the math: at ₹1,105 Cr marketing spend for ₹89 Cr PBT, unit acquisition cost is unsustainable long-term; profitability here is accounting-driven, not product-driven.
Source: Entrackr ↗
🎧 Arjun & Meera on this story — from 1:14 in the 2 October 2026 episode