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E-commerce

Nat Habit raises $15 million led by Trident Growth Partners; boards new investor syndicate

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Nat Habit raises $15 million led by Trident Growth Partners; boards new investor syndicate

Natural personal care D2C firm Nat Habit closed a Rs 142.6 crore ($15 million) funding round led by Trident Growth Partners with participation from Bertelsmann, Firstport, and Linklight Ventures. For personal care D2C: beauty and wellness founders are still finding capital even in a profitability-focused climate—the signal is brand credibility and repeat customer CAC matter more than topline growth velocity.

Source: Entrackr ↗

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