E-commerce
Amazon and Flipkart post record day-one festive sales traffic

Amazon recorded 100% YoY growth in products ordered on day one, while Flipkart peaked at 6.3 million concurrent users per minute, both driven by non-metro shoppers. Builders should note that India's festive cycle is now a logistics and payment infrastructure stress-test—quick-commerce fulfillment and no-cost EMI are table stakes, not differentiators.
Source: YourStory ↗
🎧 Arjun & Meera on this story — from 3:23 in the 11 October 2026 episode