Myntra spends Rs 2,326 Cr on advertising for Rs 5,242 Cr revenue in FY26

Myntra's operating revenue fell 13.5% to Rs 5,242.5 crore in FY26 from Rs 6,063.8 crore in FY25, with logistics services collections dropping 53.2%. The Flipkart-owned platform swung to a net loss of Rs 579 crore, largely due to restructuring costs linked to its reverse flip from Singapore to India. Advertising revenue grew 35.2% to Rs 1,236.4 crore, while marketplace revenue rose 3% to Rs 2,657.3 crore.

Source: Entrackr ↗