← 4 November 2026 edition

Story 4 of 9 · E-commerce · 4 November 2026, 09:15 IST

₹50 Cr

Blue Ashva exits iD Fresh Food in ₹50 Cr secondary deal

Blue Ashva exits iD Fresh Food in ₹50 Cr secondary deal

Picture: Inc42 · see the original ↗

Blue Ashva Capital has exited D2C startup iD Fresh Food, selling its entire stake for ₹50 Cr in a secondary deal. Upsurge India, Triumph Global Fund and White Whale Ventures co-led the transaction, in which approximately 1% equity changed hands. iD Fresh's revenue rose from approximately ₹558 Cr in FY24 to ₹681 Cr in FY25, then crossed ₹870 Cr in FY26. Blue Ashva will now focus on deeptech bets.

Source: Inc42 ↗

▶ Arjun & Meera on this story — from 2:44 in the 4 November 2026 episode
Next in the 4 November 2026 brief · 5 of 9 Mahesh Babu invests in Indian gaming startup Shortgun Games: What we know about the deal and its funding history →

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