WSJ analysis: Apple's iPhone 18 Pro storage upgrades cost buyers up to 3x its estimated cost

Picture: Mint · see the original ↗

Apple charges iPhone 18 Pro buyers up to three times its estimated cost for storage upgrades, a Wall Street Journal analysis found. Apple reportedly makes an estimated $408 on the 1TB upgrade and $750 on the 2TB variant. For 1TB, it spends around $192 on extra flash memory but charges $600 more than the 256GB base model. Its cost for that upgrade was approximately $42 on the iPhone 17 Pro.

Source: Mint ↗

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