MSG91 in AI answers for Indian buyers

In Nov 2026 we asked AI assistants 5 questions an Indian buyer asks about SMS and OTP providers. MSG91 was named in 5 of them: 5 from memory, 4 searching the web.

Asked on 9 November 2026 through the APIs · from memory: Claude Haiku (Anthropic) and GPT-4o mini (OpenAI), with no web search · searching the web: Claude Haiku + web search (Anthropic), one search per answer, asked 10 November 2026 · Answers change from day to day and month to month; this is one run.

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Where it is named

Category	From memory	Searching the web	Usual place
SMS and OTP providers	5 of 5	4 of 5	#2

Questions of that category in which an assistant named MSG91: answering from memory (no web search), and after one web search. A category with 0 in both is where we expected it (our directory lists it there) and it was not named.

The 5 questions that name MSG91

Best SMS and OTP provider in India for a startup app (DLT compliant)? (SMS and OTP providers)
Claude Haiku, from memory: #1 · GPT-4o mini, from memory: #2 · Claude Haiku + web search, searching the web: #1
Which bulk SMS gateway should an Indian startup use for transactional messages? (SMS and OTP providers)
Claude Haiku, from memory: #2 · GPT-4o mini, from memory: #2 · Claude Haiku + web search, searching the web: #1
OTP API in India with high delivery rates — what do you recommend? (SMS and OTP providers)
Claude Haiku, from memory: #2 · Claude Haiku + web search, searching the web: #1
Cheapest reliable SMS API in India for a fintech app? (SMS and OTP providers)
Claude Haiku, from memory: #1 · GPT-4o mini, from memory: #2
Twilio alternatives for SMS in India? (SMS and OTP providers)
Claude Haiku, from memory: #4 · GPT-4o mini, from memory: #2 · Claude Haiku + web search, searching the web: #1

#N is its place among the products that answer names, in the order it first mentions them.

Who is named instead

In the 2 answers of this category that did not name MSG91: the first three names of each answer, and in how many answers.

2Factor · 1
Fast2SMS · 1
Message91 · 1
Netcore · 1
SpringEdge · 1
Twilio · 1

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Three buyer questions about what you sell, asked to an AI assistant now; the answer in about 15 seconds. It opens with MSG91 and SMS and OTP providers filled in; change them to check any company. No sign-up.

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Sign in with your work email at msg91.com. We check the domain in your browser and then offer your own free AI check in Beacon and 7 days of Beacon Pro free. We send you nothing and store nothing for this.

How this was made

Each question was sent once to each assistant, with no company named in the question. From memory: Claude Haiku and GPT-4o mini, through their APIs with no web search and no tools — each answers from what it learned in training. Searching the web: Claude Haiku + web search, through the API with one web search allowed per answer (results from India) — it reads pages found that day, as the ChatGPT, Claude and Perplexity apps can. We read the names each answer lists, in order (MONEY-7 reader), and count a tool from our directory as named when the answer names it. Answers change from day to day; this is one dated run. The full method and all 30 categories.