Alternatives to Amplitude in India
We list 8 alternatives to Amplitude. 7 have a free plan. The lowest price we state is ₹2,350 a month for Mixpanel.
Why people look for an alternative to Amplitude
We have recorded no price change and no India-specific gap for Amplitude. The usual reasons people look elsewhere are cost at more seats, a feature the tool lacks, or a vendor that does not bill in rupees; check each against your own use before you move.
Amplitude and 8 alternatives at a glance
| Tool | From, a month | Free plan or tier | Our score | Bills in ₹ | Built in India |
|---|---|---|---|---|---|
| Amplitude (the one you are replacing) | ₹4,100 a month | Yes | 40 / 100 | Not checked | – |
| Mixpanel | ₹2,350 a month | Yes | 40 / 100 | No, dollars | – |
| PostHog | Free plan; paid price not stated | Yes | 40 / 100 | Not checked | – |
| Firebase Analytics | Free plan; paid price not stated | Yes | 40 / 100 | Not checked | – |
| Google Analytics 4 | Free plan; paid price not stated | Yes | 40 / 100 | Not checked | – |
| AppsFlyer | Not stated | No | 30 / 100 | Not checked | – |
| Heap | Free plan; paid price not stated | Yes | 20 / 100 | Not checked | – |
| Hotjar | ₹3,250 a month | Yes | 20 / 100 | No, dollars | – |
| Microsoft Clarity | Free plan; paid price not stated | Yes | 20 / 100 | Not checked | – |
The alternatives, one by one
Mixpanel
Best for: Event-based product analytics for growth teams. Suits Series A+ and fintech.
From ₹2,350 a month. Has a free plan. Widely used by Indian teams. Bills in dollars: “Mixpanel's pricing is in USD but the platform is fully usable from India”. Our score: 40 out of 100 (5 of 8 checks read). Side by side: Mixpanel vs Amplitude vs PostHog.
PostHog
Best for: Open-source product analytics with self-hosting option. Suits Early stage and data sensitive.
Free plan; paid price not stated. Our score: 40 out of 100 (4 of 8 checks read). Side by side: Mixpanel vs Amplitude vs PostHog.
Firebase Analytics
Best for: Google's free mobile analytics — the most-used in India. Suits Mobile apps and early stage.
Free plan; paid price not stated. Widely used by Indian teams. Our score: 40 out of 100 (3 of 8 checks read).
Google Analytics 4
Best for: Google's flagship analytics platform (free, event-based). Suits All stages and web products.
Free plan; paid price not stated. Widely used by Indian teams. Our score: 40 out of 100 (3 of 8 checks read).
AppsFlyer
Best for: Mobile attribution and marketing analytics platform. Suits Consumer apps and fintech.
Not stated. Widely used by Indian teams. Our score: 30 out of 100 (3 of 8 checks read).
Heap
Best for: Autocapture analytics — define events retroactively. Suits Teams without data engineers and early stage.
Free plan; paid price not stated. Our score: 20 out of 100 (3 of 8 checks read).
Hotjar
Best for: Heatmaps, session recordings, and user feedback in one tool. Suits Web products and e commerce.
From ₹3,250 a month. Has a free plan. Widely used by Indian teams. Bills in dollars: “USD billing — 18% GST reverse charge for Indian companies”. Our score: 20 out of 100 (5 of 8 checks read).
Microsoft Clarity
Best for: Free, unlimited heatmaps and session recording — forever. Suits Early stage and budget conscious teams.
Free plan; paid price not stated. Widely used by Indian teams. Our score: 20 out of 100 (4 of 8 checks read).
Before you switch
- Billing: ask each vendor whether it invoices in rupees with GST. Where we have not read the answer, the table says “Not checked”, not “No”.
- Data: exports differ. Try one real export from Amplitude into the new tool on a free plan before you pay for a year.
- Price: a monthly figure is for one seat or the entry plan. Work out your own number of users, and read the vendor page linked under each tool.
Compare Amplitude side by side
How this page is made
This page is built by a script from the same files as our tool pages, so it changes when a price, a score or an India-fit answer changes. Alternatives are picked by what we list for Amplitude (its curated alternatives, the same use case and sub-category, shared tags and the compare pages we have), then ordered with Indian-built tools first, then by our score. A tool is left out when we have fewer than five real matches. Prices come from each vendor's own pricing page as read on our tool pages; the dates above are the days we read them. We may earn a commission on some vendor links elsewhere on the site; it does not change the order here. How the score works.