The industry standard Mobile Measurement Partner (MMP) for attribution
How much does AppsFlyer cost? AppsFlyer's paid plans start at $0.07 per conversion, after the 12,000 free conversions of the first year (Growth), according to appsflyer.com/pricing on 25 Oct 2026. The vendor also lists a free tier or free credits (quoted below).
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Mobile marketing attribution and analytics platform that tracks campaign performance, deep links, ROAS, and user retention across media channels.
Our summary of appsflyer.com, checked 24 Oct 2026.
| Plan | Price, unit and limits |
|---|---|
| Zero | $0 free |
| Growth | $0.07 per conversion, after the 12,000 free conversions of the first year |
| Enterprise | Not published by the vendor |
Checked from appsflyer.com/pricing on 24 Oct 2026. Prices are the vendor's list prices, before tax, in the currency the vendor shows.
“Zero plan includes a Welcome Package with 12K free conversions for the first year, core marketing analytics, and 30 days of access to select premium add-ons. Ideal for apps seeking a simple tool for owned media activities. Not suitable for apps with paid activities.”
In the vendor's words: appsflyer.com/pricing, checked 24 Oct 2026.
India pricing, INR billing and local data centres: not published by the vendor on the pages we checked.
Every price, limit and quote above was read on the vendor's own page on the date next to it. Where the vendor does not publish something, the page says "not published by the vendor". We do not rate tools. Prices change; the vendor's page is the final word.
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