Alternatives to Zoho CRM in India
We list 8 alternatives to Zoho CRM. 1 is built in India. 8 have a free plan. The lowest price we state is ₹400 a month for Zoho Bigin.
Why people look for an alternative to Zoho CRM
- Bills in rupees: “INR + 18% GST billing through Zoho India”.
Zoho CRM and 8 alternatives at a glance
| Tool | From, a month | Free plan or tier | Our score | Bills in ₹ | Built in India |
|---|---|---|---|---|---|
| Zoho CRM (the one you are replacing) | ₹800 a month | Yes | 50 / 100 | Yes | Yes |
| Freshworks CRM | Free plan; paid price not stated | Yes | 40 / 100 | Yes | Yes |
| HubSpot CRM | ₹1,670 a month | Yes | 40 / 100 | No, dollars | – |
| Zoho Bigin | ₹400 a month | Yes | 40 / 100 | Not checked | – |
| Freshsales | Free plan; paid price not stated | Yes | 40 / 100 | Yes | – |
| LeadSquared | Free plan; paid price not stated | Yes | 40 / 100 | Yes | – |
| Pipedrive | Free plan; paid price not stated | Yes | 20 / 100 | No, dollars | – |
| Apollo.io | Free plan; paid price not stated | Yes | 20 / 100 | No, dollars | – |
| Instantly | Free plan; paid price not stated | Yes | 20 / 100 | No, dollars | – |
The alternatives, one by one
Freshworks CRM Built in India
Best for: Chennai-headquartered NASDAQ-listed ( FRSH ) sales-CRM platform — product name Freshsales. Suits startups.
Free plan; paid price not stated. Built in India. Bills in rupees: “All billing is in INR via the Freshworks India entity with 18% GST invoicing”. Gives a GST invoice. Our score: 40 out of 100 (5 of 8 checks read). Vendor pricing page.
HubSpot CRM
Best for: HubSpot Polished inbound CRM + Breeze AI agentic platform — Free Smart CRM. Suits B2B SaaS and Series A+.
From ₹1,670 a month. Has a free plan. Widely used by Indian teams. Bills in dollars: “HubSpot bills strictly in USD with no Indian Pvt Ltd entity, no native GST invoice, and no Input Tax Credit pathway”. Our score: 40 out of 100 (5 of 8 checks read).
Zoho Bigin
Best for: Light CRM for small businesses, from Zoho. Suits micro businesses and freelancers.
From ₹400 a month. Has a free plan. Our score: 40 out of 100 (3 of 8 checks read).
Freshsales
Best for: Freshworks CRM with AI scoring, built-in calling, and 360° customer view. Suits startups.
Free plan; paid price not stated. Bills in rupees: “Freshsales pricing is per user per month, full INR with GST”. Gives a GST invoice. Our score: 40 out of 100 (5 of 8 checks read). Vendor pricing page. Side by side: Freshsales vs Zoho CRM: CRM prices (Nov 2026).
LeadSquared
Best for: India-made CRM + marketing automation for B2B sales teams. Suits startups.
Free plan; paid price not stated. Bills in rupees: “Full INR pricing and GST invoicing — no USD conversion or foreign currency volatility”. Gives a GST invoice. Our score: 40 out of 100 (5 of 8 checks read). Vendor pricing page.
Pipedrive
Best for: New-York-headquartered Estonian-built visual sales CRM. Suits startups.
Free plan; paid price not stated. Bills in dollars: “Pipedrive publishes per-user-per-month pricing in USD / EUR only”. Our score: 20 out of 100 (5 of 8 checks read). Vendor pricing page.
Apollo.io
Best for: B2B sales intelligence — contact database, email sequences, and CRM in one platform. Suits startups.
Free plan; paid price not stated. Bills in dollars: “Apollo bills in USD per user per month”. Our score: 20 out of 100 (5 of 8 checks read). Vendor pricing page.
Instantly
Best for: Cold email automation — unlimited accounts, inbox warming, B2B lead database. Suits startups.
Free plan; paid price not stated. Bills in dollars: “USD billing only”. Our score: 20 out of 100 (4 of 8 checks read). Vendor pricing page.
Before you switch
- Billing: ask each vendor whether it invoices in rupees with GST. Where we have not read the answer, the table says “Not checked”, not “No”.
- Data: exports differ. Try one real export from Zoho CRM into the new tool on a free plan before you pay for a year.
- Price: a monthly figure is for one seat or the entry plan. Work out your own number of users, and read the vendor page linked under each tool.
- Indian-built options are marked on the table and shown first. They are not better for that reason alone; they are easier on rupee billing, GST invoices and support in your time zone.
Compare Zoho CRM side by side
How this page is made
This page is built by a script from the same files as our tool pages, so it changes when a price, a score or an India-fit answer changes. Alternatives are picked by what we list for Zoho CRM (its curated alternatives, the same use case and sub-category, shared tags and the compare pages we have), then ordered with Indian-built tools first, then by our score. A tool is left out when we have fewer than five real matches. Prices come from each vendor's own pricing page as read on our tool pages; the dates above are the days we read them. We may earn a commission on some vendor links elsewhere on the site; it does not change the order here. How the score works.