Buyer's guide · CRM, Lead Generation & Prospecting
CRM and prospecting software in India, compared by price in ₹ (October 2026)
We compare 15 CRM and prospecting tools that Indian teams use, ranked by our open score (how the score works; paying us never changes it). Zoho CRM scores highest here, 50 out of 100. For 10 people, the lowest monthly price we could work out from a vendor's page is ₹4,000 (Zoho Bigin, Express).
The 15 tools, by score
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: yes · GST invoice: yes · UPI: not checked · Data in India: yes (read 28 Oct 2026)
- Best for
- Indian SMBs, mid market, all sectors
- Drawback
- None on file yet.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: yes · GST invoice: yes · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- None on file yet.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: yes · GST invoice: yes · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- None on file yet.
-
- 10 people
- ₹14,295 a month on Starter ($15 a person a month × 10, converted at our rate). Vendor's page, checked 1 Sep 2026.
- Free plan
- Yes: Free Tools, $0
- India fit
- Bills in rupees: no · GST invoice: no · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- B2B SaaS, Series A+, sales teams
- Drawback
- No billing in rupees: “HubSpot bills strictly in USD with no Indian Pvt Ltd entity, no native GST invoice, and no Input Tax Credit pathway”. A card charge in dollars moves with the exchange rate. Source: our HubSpot CRM page, 28 Oct 2026.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: yes · GST invoice: yes · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- None on file yet.
-
- 10 people
- ₹4,000 a month on Express (₹400 a person a month × 10). Vendor's page, checked 29 Oct 2026.
- Free plan
- Yes: Free, $0
- India fit
- Not checked yet
- Best for
- micro businesses, freelancers, SMB sales teams
- Drawback
- None on file yet.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: no · GST invoice: no · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- No billing in rupees: “Apollo bills in USD per user per month”. A card charge in dollars moves with the exchange rate. Source: our Apollo.io page, 28 Oct 2026.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: no · GST invoice: not checked · UPI: not checked · Data in India: no (read 28 Oct 2026)
- Best for
- startups
- Drawback
- No billing in rupees: “No INR billing is available, meaning purchases are processed in USD and subject to local GST and credit card markup rates”. A card charge in dollars moves with the exchange rate. Source: our Lemlist page, 28 Oct 2026.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: no · GST invoice: no · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- No billing in rupees: “Pipedrive publishes per-user-per-month pricing in USD / EUR only”. A card charge in dollars moves with the exchange rate. Source: our Pipedrive page, 28 Oct 2026.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: no · GST invoice: no · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- No billing in rupees: “There is no INR billing — all invoices are in USD with reverse charge GST applying”. A card charge in dollars moves with the exchange rate. Source: our Salesforce page, 28 Oct 2026.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: no · GST invoice: not checked · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- No billing in rupees: “USD billing only”. A card charge in dollars moves with the exchange rate. Source: our Instantly page, 28 Oct 2026.
-
- 10 people
- From ₹4,670 a month (converted from dollars); the vendor's page does not say per person, so not worked out for 10. Vendor's page, checked 1 Jul 2026.
- Free plan
- Yes (as our tool page records it)
- India fit
- Bills in rupees: not checked · GST invoice: no · UPI: not checked · Data in India: not checked (read 28 Oct 2026)
- Best for
- startups
- Drawback
- No GST invoice: “B2B payments by Indian entities attract 18% GST (reverse charge) if claimed as an business expense”. A company that claims input credit needs one. Source: our Hunter.io page, 28 Oct 2026.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- None listed
- India fit
- Not checked yet
- Best for
- startups
- Drawback
- None on file yet.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- None listed
- India fit
- Not checked yet
- Best for
- startups
- Drawback
- None on file yet.
-
- 10 people
- No monthly plan price on file (it may charge per use or by quote). See the tool page for what we know.
- Free plan
- None listed
- India fit
- Not checked yet
- Best for
- startups
- Drawback
- None on file yet.
How to choose
- Work out the cost for your team, not the headline price. For 10 people, the plans we could price run from ₹4,000 a month (Zoho Bigin) to ₹14,295 a month (HubSpot CRM). All 2 charge per person, so the bill grows with every hire. Try other team sizes in the seat calculator.
- Check the currency. 2 of 15 are priced in dollars on the vendor's page. The rupee figure here is converted at our rate of ₹95.3 per dollar; your bank's rate and card fee change what you pay.
- Check India fit before you sign. We have read that 4 of 15 bill in rupees, 4 give a GST invoice and 1 keep data in India. "Not checked" means we have not read it, not that the answer is no.
- Start on a free plan where there is one. 12 of 15 list a free plan, so you can try them with your own data before paying.
- Check how each one charges. 12 of 15 have no monthly plan price we could read: some charge per transaction or per use, some only by quote. Their tool pages say which.