Step-by-step deep dives on the topics that move the needle — analytics, retention, onboarding, churn, notifications, and user psychology. Written for Indian product teams with Indian benchmarks.
A PM playbook for working with engineering: architecture, monolith vs. microservices, databases, and APIs.
GuideUser acquisition and retention loops for Indian mobile products using push, SMS, and WhatsApp.
GuideEssential AI platforms and reasoning models for product workflows in 2026.
GuideComprehensive guide to setting up a modern data warehouse stack comparing Snowflake, BigQuery, and Redshift.
GuideTactical guide to improving website and app conversion rates, onboarding signup funnels, and checkout flows.
GuideIdentify at-risk users using engagement signals, cohort analysis, and simple rules.
GuideStep-by-step guide for improving KYC completion and activation in Indian fintech.
GuideKYC rate, FTR, UPI success rate, D30 retention — the complete fintech measurement framework.
GuideApplying the Hook Model to fintech, edtech, health, and consumer apps in India.
GuideLow-bandwidth UX, regional language support, Tier-2/3 India design principles.
GuideSubject lines, timing, content, and India-specific benchmarks.
GuideStructure, templates, how to write PRDs that engineers actually read.
GuideMixpanel, Amplitude, PostHog — event design, funnels, cohorts, retention curves.
GuidePermission flows, timing, segmentation, WhatsApp vs push benchmarks.
GuideD1/D7/D30/D90 benchmarks by category, flattening the curve, re-engagement.
GuideActivation funnel design, time-to-value reduction, India SaaS benchmarks.
Users who complete their first meaningful action
Benchmark: 25–55%Users still active a month after their first visit
Benchmark: 15–40%Monthly % of paying users who cancel or lapse
Target: <3% MoM SaaS% of push notifications that drive an app open
Benchmark: 5–15%We help product teams at fintech, SaaS, EdTech, and consumer apps use these guides to fix real growth problems — not just read about them. Book a free 30-minute diagnostic.